PERSIO
A brand's story,
before and after
Persio (formerly Iris Mobile) is a decision-making platform for retail marketers that collects, analyzes and forecasts customer behavior to maximize lifetime value.
Persio (formerly Iris Mobile) is a decision-making platform for retail marketers that collects, analyzes and forecasts customer behavior to maximize lifetime value.
We were commissioned to help the company undergo a full-fledged, high-visibility rebrand.
The rebrand included renaming and repositioning, as well as a new and exciting brand and visual identity.
The brand applications even extended to a customized set of fun avatars, representing all members of the Persio team.